Texas Tech fans use cactus to turn TCU insult into prickly situation
A Texas Christian University recruiting coordinator’s recent digs into Texas Tech and the Southern Plains, calling the area a wasteland, has Red Raider fans and many Lubbock residents taking to social media to needle horned frogs with cacti.
After Texas Tech Athletics officials and supporters announced a name, image and likeness deal Monday through the Matador Club, promising $25,000 contracts for 100 Texas Tech football players, the recruiting coordinator and TCU offensive analyst Bryan Carrington posted a tweet calling out Texas Tech for “trying to ‘build their brand’ in a wasteland.”
The comment prompted prominent Texas Tech and Lubbock figures such as Chairman Lawrence Schovanec and Patrick Mahomes II, the Kansas Chiefs star quarterback and former Texas Tech standout, to take to social media in response. , many using cactus images to “own” the dig the desert.
It even prompted some Red Raider fans to update their social media profiles to include the cactus emoji to show their support for Texas Tech.
Several liquor stores in the Lubbock area told the Avalanche-Journal that they were looking for opportunities to create cactus clothing.